When two proud larger than life Scotsmen, John & Jim came to us for a logo it was only right they be represented by a character embodying their personality.
The mascot dressed in blue & green referencing the traditional Blackwatch Tartan, was actually personalised on each of John & Jim's business cards specific to their family tartan. The Blackwatch colour scheme also formed the brand identity as it is a more neutral tartan and one all Scotsmen can get behind.
Taking the famous pose of Marilyn Monroe standing over a grate...
"Here's looking up ya kilt!"